Case Study


The customer

Bond Hair Health was a new business concept in the Irish market, launched by Dee Casey. Dee wanted to build a hair brand that was focused on hair health, treating it from both the inside and outside. The plan was to open a salon, and support it with online activity. However, COVID had other plans, meaning Dee had to quickly adapt the model.

The plan

After learning all we can about the business, we identified key points of growth potential and mapped out our plan to tackle each one!

website design for salons

Bespoke Website Design

As a start up, Bond had no online presence at all! A website is key to building brand awareness and letting people know who you are and what you offer! We built a bespoke website for Bond enabling them to build strong brand awareness and start offering their products for sale!

Digital Marketing

With an eye-catching website in place, it was time to start spreading the message! Our marketing team worked closely with Dee to build a tailored marketing strategy to make sure the Bond brand was placed in front of their right people!

Social Media Management

We all know how important social media is these days! Salon goers spend on average 2 hours a day on social media. Combining eye-catching graphic design and strong brand messaging, we worked with Bond to build their social platforms and gain valuable followers who are interested in their products!

Online Booking

Offering online booking massively simplifies the booking process for both you and your customers! Bond wanted their customers to be able to easily book online consultations at anytime of the day or night! Implementing our Request online booking tool ensured that Dee could easily take bookings while focusing on her work!

The results

We’ll let the results speak for themselves


increase in new site traffic


increase in online sales


increase in instagram followers


increase in sales revenue

Start your project

Contact our team today to chat about how we can help your business grow online!

Trusted By Over 500 Hair And Beauty Salons Across Ireland

We work with some of the biggest names in the hair and beauty sector. We understand your business and your customers and aim to be your long term digital partner by providing you with a number of key digital services all in one place, that will benefit your business now and into the future.

Our clients are happy because they are successful. They used Digital Salon products to grow, and you can too.